Showing posts with label maybelline. Show all posts
Showing posts with label maybelline. Show all posts

Friday, November 2, 2007

Maybelline supports education

Maybelline supports women who dedicate their lives to elevate people's live. Yesterday Maybelline honored ten of the women on a event who took place in New York at New York Public Library.

Maybelline New York Press Release:

Cosmetics mega-brand, Maybelline New York, has joined forces with PEOPLE, People en Espanol and Essence magazines to honor ten inspirational women who have made a difference in their communities through the power of education. The program salutes women who work every day to motivate, teach, mentor and elevate people's lives through education by creating unique programs within their communities.

Maybelline New York honored these ten women at a lunche on event in New York City today at the New York Public Library. Maybelline New York spokeswomen Danna Garcia, Tomiko Fraser, Erin Wasson and lifestyle expert to the stars, Phillip Bloch will be on-hand to salute the winners. Sharon Cohen and Oral Lee Brown, two of last year's winners, will also be on hand.The program now in its third year, is a four-month cause-related program for Maybelline New York. The campaign pays homage to ten outstanding women who have made a difference and worked in support of educational causes for their communities.

"Maybelline New York knows that education is the tool that opens doors to endless possibilities," says Karen Fondu, President of Maybelline New York-Garnier. "Through our education program, we are able to give back and continue to support women who are making a real difference through education."

To select the ten honorees, PEOPLE, People en Espanol and Essence magazines announced the contest through a promotional advertisement in the September issues of the publications. The in-book unit drove customers to the Maybelline New York website, where they were asked to submit a photo and inspirational story about how they have made a difference in their community by supporting educational initiatives.

A panel of judges from Maybelline New York, PEOPLE, People en Espanol and Essence magazines selected a total of ten women-four readers from PEOPLE four from Essence and three from People en Espanol -- to receive the Grand Prize package. Each honoree will receive a $10,000 grant donated to their affiliated educational cause along with their photo and story pictured in a follow up spread in each magazine including PEOPLE's November 5th issue date and the December issues of People en Espanol and Essence. Maybelline New York will officially present each of the ten honorees with their $10,000 grant at a special luncheon hosted in their honor in New York City on November 1st.

The 2007 Maybelline New York honorees are:

PEOPLE Magazine:

-- Dr. Lois Frankel (Pasadena, CA): Founder of MOSTE (Motivating Our
Students Through Education), a mentoring organization that provides
inner city girls with positive role models and guidance to a better
future. In June 2007, one of MOSTE's mentored girls graduated cum laude
from Yale

-- Valerie Hill-Jackson (Houston, TX): Founder of BOF (Barnabas Outreach
Foundation), a foundation that emphasizes human potential. Valerie was
the twelfth of 13 children born to illiterate migrant workers. Now she
provides college prep workshops, leadership workshops and scholarship
opportunities so that every student can enter the workforce as an
empowered leader

-- Janine Lee (San Diego, CA): Founder of Capture the Dream, a non-profit
organization for children from low-income homes. Janine took her
passion for volunteering and created a charity that holds school supply
drives, provides mentorship programs and organizes family outings

-- Abigail Rosin (New York, NY): Owner of Groove With Me, a free dance
studio and after school program that allows inner city to find a safe
haven and help build confidence. Groove With Me provides a sense of
self that helps young girls overcome their fears, recognize their
potential and ultimately achieve their goals

People en Espanol Magazine:

-- Marcelina Fernandez: Dedicated counselor at the College Assistance
Migrant Program, which assists students who are migratory or seasonal
farmworkers (or children of such workers) enrolled in their first year
of undergraduate studies

-- Raquel Lee: Family advocate at the Greenfield Family Resource Center,
which advocates and supports families in the community to improve the
education, health, safety, social and emotional success of families by
providing them access to needed resources

-- Dora Maria Abreu (New York, NY): Volunteer for the program FIRST (For
Inspiration And Recognition Of Science and Technology), which
encourages and inspires young people's interest and participation in
science and technology.

Essence Magazine:

-- Dr. Lynne Holden (New York, NY): Co-founder of Mentoring in Medicine,
which pairs minority health care professionals with students in urban
areas, encouraging them to pursue professions within health care. With
the support of Mentoring in Medicine, socio-economically disadvantaged
students are empowered to achieve their goals

-- Darlene Willis (San Diego, CA): Founder of College Bound San Diego, an
organization that helps African-American students prepare for college
through tutoring, community service, campus tours and seminars

-- Sheila Joseph (New York, NY): Founder of East New York Prep, a tuition-
free school located in a poverty stricken area of Brooklyn, NY. The
school gives the opportunity to students to achieve their dreams by
building confidence through education

Source: Maybelline New York

Tuesday, October 16, 2007

Maybelline New York Signs German Super Model, Julia Stegner

The super model Julia Stegner will be the new image of Maybelline!


Maybelline Press Release:


Maybelline New York Worldwide announced today that Julia Stegner, the stunning German supermodel and media star, has become Maybelline's newest spokesperson. She joins Maybelline New York's prestigious roster of A-list celebrities including Christy Turlington, Erin Wasson, Adriana Lima, and Zhang Ziyi.


In true fairy tale fashion, Julia was discovered in 1999 by a modeling agency in Munich while she was still in high school. During a trip to Paris with her mother after graduation, Julia met with major fashion houses whoconvinced her to pursue a full time modeling career. After opening theAutumn/Winter Yves Saint Laurent show in Paris in 2003, she went on toshoot their campaign. Shortly afterwards, she shot the cover of ItalianVogue with the immensely talented Steven Meisel. Julia quickly became asought after model, gracing, one after the other, the covers of countlessprestigious magazines including Italian Vogue, French Vogue, Japanese Vogue, German Elle and I-D Magazine to name only a few. Always close to herfamily and friends in Munich, she maintained her home base in Germany andtraveled frequently for work.


During her visits to New York she grew tolove the city and moved there two years into her career. Julia is a perfect addition to Maybelline New York's amazing team ofspokesmodels: incredibly fresh, beautiful and cosmopolitan, she is alsovery smart, well-spoken and involved. In May 2006 Julia traveled to SierraLeone as a good-will ambassador for Unicef. Her trip was documented byGerman Vogue in order to help raise awareness for the cause. Juliacontinues to remain involved with Unicef and plans to deepen herinvolvement to raise money for children in need.


"We are thrilled to have Julia Stegner join our Maybelline New Yorkfamily of spokespeople," says Cheryl Vitali, Senior Vice President -Marketing, Maybelline New York * GARNIER. "Julia embodies the spirited,confident energy that is Maybelline New York. We're looking forward toworking with her on many campaigns for the brand."


Julia is extremely excited to be joining Maybelline New York because ofher early memories of the brand as one represented by super models andwhich made some of the first cosmetic products she ever used. "Growing up Ialways used Maybelline products. My first mascara was Great Lash which wasa favorite of all of my friends at the time and which I am still usingtoday." Julia is honored to become part of the brand legacy and to be a"Maybelline girl".


When she is not traveling the world for work or charitableinvolvements, Julia can be spotted playing basketball, her favorite sport,on the outdoor courts in New York, or riding her bicycle in her EastVillage neighborhood. Julia has also appeared in campaigns for Ralph Lauren, Hugo Boss, Dolce& Gabbana and many others. She has also collaborated with the world's mostrenowned fashion photographers including Mario Testino, PatrickDemarchelier, Peter Lindbergh, Craig McDean, Inez and Vinoodh, StevenKlein, Mert and Marcus, and David Sims. Julia will make her sensational television and print debut forMaybelline New York in February 2008.


About Maybelline New York


Maybelline New York is the number one cosmetic brand in the U.S. andglobally and is available in over 90 countries worldwide. Offering morethan 200 products, Maybelline New York combines technologically advancedformulations with on trend expertise to create accessible cosmetics with acool, urban edge. For more information, log on towww.maybelline.Com forthe latest news on product introductions, seasonal trends and advice fromMaybelline New York's online beauty advisor.


Source: Maybelline