This year Swarovski donates over $ 200 000 to the annual Edition holiday ornament to Starlight Starbright Children's Foundation. The money are destinated to the improvement of the life of almost 15 000 000 children in the US who live every day with a devastating serious illness.
Swarovski Press Release:
Christie Brinkley Unveils Swarovski's 550 pound, 25,000 Crystal Star and Celebrity-Decorated Mini Stars on The Ice Skating Rink at Rockefeller Center(R) on Behalf of Starlight Starbright Children's Foundation
It's the most wonderful time of the year and Swarovski kicks off the 2007 holiday season with Christie Brinkley by unveiling a custom-designed 9.5 foot, 550 pound star adorned with over 25,000 crystals that sits atop the Rockefeller Center Christmas tree.
Swarovski is donating $250,000 from sales from its Annual Edition holiday ornament to Starlight Starbright Children's Foundation, a nonprofit organization dedicated to improving the quality of life for children with chronic and life-threatening medical conditions by providing education, entertainment and family events. This donation brings the company's cumulative gift to more than $600,000.
"We are honored that Swarovski has chosen Starlight for the third year in a row as the charity recipient of this signature annual event," said Paula Van Ness, CEO of Starlight. "Due to Swarovski's consistent generosity, we are able to continue our expansion efforts as we endeavor to reach the nearly 15 million children in the US who live every day with a devastating serious illness."
Sharing the ice for this unveiling will be the celebrity-designed miniature stars, back for a second year by popular demand. Participating celebrities, including Laila Ali, Patricia Arquette, Patti Austin, Cindy Crawford, Jamie Lee Curtis, Dakota Fanning, Sarah Michelle Gellar, Teri Hatcher, Dwayne "The Rock" Johnson, Dave Koz, Nicole Lapin, Tea Leoni, Debbie Matenopoulos, Robin McGraw, Mary-Kate and Ashley Olsen, Brittany Snow, John Stamos, Kiefer Sutherland, Mena Suvari, Meredith Viera and Christie Brinkley have lent their "star power" and design talents. These dazzling creations will be auctioned off on eBay to raise funds for Starlight Starbright Children's Foundation from November 1 - 8 at www.ebay.com/swarovskistars.
"Working with Swarovski and Starlight this holiday season is wonderful because they truly impact the lives of children and families challenged by illness in positive ways. Facilitating connections for families throughout the Starlight community is always important, but it becomes especially significant during this time of year," said Christie Brinkley
Taking 12 weeks to design and over 2,500 hours to create, the Swarovski Star required a team of 15 designers, engineers, crystal makers, lighting consultants and construction technicians in both Austria and New York. This dedication and hard work brings forth this striking combination of art, science and technology and allows it to sparkle throughout the ever-changing New York City winter weather. The Swarovski ornament retails for $70 and is available at Swarovski stores nationwide. For retail outlets, call 1-800-426-3088 or visit www.swarovski.com.
About Swarovski
112 years ago, in 1895, Daniel Swarovski I, a Bohemian inventor and visionary, moved to the village of Wattens, Tyrol in Austria, with his newly- invented machine for cutting and polishing crystal jewelry stones. From these beginnings, which revolutionized the fashion world, Swarovski has grown to be the world's leading producer of precision-cut crystal, for fashion, jewelry and more recently lighting, architecture and interiors. Today, the company, still based in Wattens, family-owned and run by 4th and 5th generation family members, has a global reach, with some 20,000 employees, a presence in over 120 countries and a turnover in 2006 of 2.37 billion Euros. Swarovski comprises two major divisions, one producing and selling loose crystals to the industry and the other creating design-driven finished products. Swarovski crystal components, known by their product brand names CRYSTALLIZED(TM) - Swarovski Elements for fashion and STRASS® Swarovski® Crystal for architecture and light, have become an essential ingredient of international design. Showing the creativity that lies at the heart of the company, Swarovski's own-brand lines of accessories, jewelry and home décor are sold through more than 1150 Swarovski stores and concessions in all major fashion capitals, while the exclusive Daniel Swarovski accessories collection has become the company's Couture signature. The Swarovski Crystal Society has close to 400,000 members worldwide, keen collectors of the celebrated crystal figurines. And in Wattens, Crystal Worlds, the multi-media crystal museum, has attracted over 7 million visitors since it was opened in 1995, as a celebration of Swarovski's universe of innovation and inspiration, of crystal as the ultimate creative material. The Swarovski corporation also includes four industrial brands, Tyrolit®, manufacturing grinding tools, Swareflex, for road safety reflectors, Optik, producing precision optical instruments and Signity, Swarovski's brand for genuine and created gemstones. Illuminating Fashion and Culture, Home and Leisure: www.Swarovski.Com.
About Starlight Starbright Children's Foundation
When a child or teenager has a serious medical condition, everyone in the family is affected. For nearly 25 years, Starlight Starbright Children's Foundation has dedicated itself to helping seriously ill children and their families cope with their pain, fear and isolation through entertainment, education and family activities. Starlight's programs have been proven to distract children from their pain, help them better understand and manage their illnesses, and connect families facing similar challenges so that no one feels alone. Through a network of 32 offices, Starlight provides ongoing support to children, parents and siblings in all U.S. states and Canadian provinces with an array of outpatient, hospital-based and Web offerings. Programs are also delivered internationally through affiliates in Australia, Japan and the United Kingdom.
Source: Swarovski
Thursday, November 1, 2007
Swarovski's holiday donation
Monday, October 29, 2007
Swarovski fall/winter 2008/2009
ll its products. The color of the sensuality and style, the green has a strong presence in the future collection of Swarovski house.For Autumn/Winter 2008/09, Swarovski has created new opal colours, effects, stone
cuts and Semi-finished Products to bring brilliance and stylish understated glamour
into seasonal garments, jewellery and interior design pieces. The world leader in
precision-cut crystal again releases trend-oriented additions to its product range, allowing designers to explore their creativity to suit the Autumn/Winter 2008/09 trend themes that are all about creating your own identity.
New Opal Colours for Sensuality and Style
Green is the colour of life and of nature’s rebirth. The new colour Palace Green Opal is
symbolic of an era where people show increased ecological awareness and seek ways to
live harmoniously in a tumultuous and fast-moving world. Palace Green Opal, a perfect
complement to the other opal colours within the CRYSTALLIZED – Swarovski Elements
assortment, is inspired by precious stones and available in a whole range of Crystal
Elements and Semi-finished Products. The colour Light Grey Opal is a beautiful and
harmony. In times where black and white opinions dominate society, Light Grey Opal
creates a subtle elegance and exudes sophistication and mystery. This new colour is available in a range of Crystal Elements and Semi-finished Products including Crystal Yarn.
New Crystal Pearl Effect
Crystal Antique Brass Pearl is a new extension to the range of classic effects that are
subtle, versatile and refined. Crystal Pearls are an expression of the harmony, romantic and
glamour themes for the Autumn/Winter 2008/09 season and are perfect for everything from
ready-to-wear to haute couture and accessories. Crystal Antique Brass Pearl is also
reminiscent of the metal tones in all nuances that are still present on the catwalks.
Swarovski Explores New Product Design Language
The Galactic Family explores Swarovski’s new design language and features unique
shapes that seem to be inspired by outer space and are characterised by brilliant, irregular
cuts. Very appealing in a unisex way, these asymmetric, yet regular shapes open up
interesting design possibilities. The collection includes Galactic Sew-on Stone, Galactic
Fancy Stone, Galactic Bead, Galactic Vertical Pendant and Galactic Horizontal
Pendant.
The Twist Family features a classic, round shape with a subtle twist that adds a modern
touch. The beautiful facets create a high brilliance. The Twist Family includes Twist Bead,
Twist Pendant and Twist Sew-on Stone, which can also be used as a joining element
between Beads, Pendants and Crystal Pearls due to its large hole.
Other exciting innovations for the Autumn/Winter 2008/09 season include the XILION
Square, a stylish graphic cut with dazzling brilliance.
Among the Semi-finished Products, Crystal Transfabric – a fusion of XILION and Flat
Backs Crystal Fabric – is an ideal product, especially for sports- and casualdesigns. The
Chaton- and Flat Back Bandings feature smaller stones, so there are more crystals on the
surface to create a "Mesh Look" suitable for textiles and accessories.
112 years ago, in 1895, Daniel Swarovski I, a Bohemian inventor and visionary, moved to
the village of Wattens, Tyrol in Austria, with his newly-invented machine for cutting and
polishing crystal jewellery stones. From these beginnings, which revolutionised the fashion
world, Swarovski has grown to be the world’s leading producer of precision-cut crystal, for
fashion, jewellery and more recently lighting, architecture and interiors. Today, the
company, still based in Wattens, family-owned and run by 4th and 5th generation family
members, has a global reach, with some 20,000 employees, a presence in over 120
countries and a turnover in 2006 of 2,37 billion Euros. Swarovski comprises two major
divisions, one producing and selling loose crystals to the industry and the other creating
design-driven finished products. Swarovski crystal components, known by their product brand names CRYSTALLIZE– Swarovski Elements for fashion and STRASS.
Swarovski Crystal for architecture and light, have become an essential ingredient of
international design. Showing the creativity that lies at the heart of the company,
Swarovski’s own-brand lines of accessories, jewellery and home décor are sold through
more than 1150 Swarovski stores and concessions in all major fashion capitals, while the
exclusive Daniel Swarovski accessories collection has become the company’s Couture
signature.
collectors of the celebrated crystal figurines. And in Wattens, Crystal Worlds, the multimedia
crystal museum, has attracted over 7 million visitors since it was opened in 1995, as
a celebration of Swarovski’s universe of innovation and inspiration, of crystal as the ultimate
creative material. The Swarovski corporation also includes four industrial brands, Tyrolit®,
manufacturing grinding tools, Swareflex, for road safety reflectors, Optik, producing
precision optical instruments and Signity, Swarovski’s brand for genuine and created
gemstones.
Illuminating Fashion and Culture, Home and Leisure www.swarovski.com
Source: Swarovski International
Wednesday, October 3, 2007
Uma Thurman hosts Swarovski Fashion Rocks 2007
The Swarovski Fashion Rocks, the prestigious event who host music and fashion all in a single show will take place this year at London’sRoyal Albert Hall on October 18, 2007. International designers like: Estee Lauder, Valentino, Channel or Calvin Klein will participate.
Swarovski Press Release:
Following massive success in London, 2003 and Monaco in 2005, this year’s Swarovski Fashion Rocks – hosted by Academy award nominee Uma Thurman and Samuel L. Jackson – is sure to be a hit!
The spectacular live fashion and music event at London’s prestigious Royal Albert Hall will be held on October 18, 2007. Shows by international designers accompanied by performances from the world’s top music artists including Grammy award winning R&B singer Alicia Keys, NME’s Beth Ditto and The Gossip, multi platinum soul singer Joss Stone, are just a few of the big names that will take centre stage.
Designers who have confirmed participation to date include Armani, Burberry, Chanel, Calvin Klein, Christopher Kane,Dolce & Gabbanna, Marchesa, Stella McCartney, Valentino, Versace and Yves Saint Laurent.
Nadja Swarovski, Vice-President of International Communications for Swarovski says, “We are delighted that Uma Thurman will co-host this year’s Swarovski Fashion Rocks. Uma is the ideal woman for the job - she combines style and beauty with natural charisma.”
Elizabeth Saltzman, Chairperson of Swarovski Fashion Rocks for The Prince’s Trust says, “Uma has charisma and knowledge, it's what makes her so real - she is it - and who better to front such an event.”
Nick Scott, Executive Producer of the event adds, "We are thrilled that Uma Thurman has agreed to co-host this year’s event. Her long-standing friendship with Samuel L. Jackson will make the pair an incredible team in hosting Swarovski Fashion Rocks for the Prince's Trust 2007.”
Estee Lauder will head the largest ever team of make-up artists at one event, to transform the models for each designer segment.
Source: Swarovski
Tuesday, September 25, 2007
Naomi Campbel - image of Swarovski Fashion Rocks
Swarovski Fashion Rocks will return to London on 18th October comissioning two iconic images that celebrate the event’s unique combination of music and fashion. At the event the model Naomi Campbel will participate being photographied by Nick Knight.
Nadja Swarovski, Vice-President of Communications, says: “Swarovski is thrilled to work with Nick Knight and Naomi Campbell to convey the rock n' roll element of Swarovski Fashion Rocks. Nick's eye and Naomi's presence together convey a celebratory and energetic spirit within the campaign.”
Naomi Campbel says: “I participated in the first Fashion Rocks which took place in my hometown of London, so I am thrilled that it’s returning here to the UK. London is buzzing at the moment with top talent, cutting edge designers and some of the best music in the world. Fashion and music go hand in hand, whether a catwalk or a concert, you take away the memory of both sound and style. This year’s show is going to rock London, or in the case of Swarovski, sparkle!”.
Nick Knight,the photographer, continues, “A product combining the most exciting aspects of art and science; participation from the most innovative young designers and an excellent charitable cause. Swarovski Fashion Rocks 2007 offered three great reasons to collaborate on this landmark fashion and music event. And who could provide the verve and attitude to represent it better than Miss Naomi Campbell!”