What we all know about the Chinese Industry of cosmetics? Do we really know when we are using chinese cosmetics products? This industry is in a continually developping.........
Research and Markets Ltd. Press Release:
This industry profile helps to gain an insight into the evolution of the industry and competitive dynamics prevalent in the market. It discusses the significant developments in the industry and analyzes the key trends and issues. The profile provides inputs in strategic business planning of industry professionals.
This profile is of immense help to management consultants, analysts, market research organizations and corporate advisors.
The objective and scope of various sections of our industry profile has been discussed below.
Industry Snapshot
This section gives a holistic overview of the industry. It starts with defining the market and goes on to give historical and current market size figures. It also clearly illustrates the major segments of the market which would be discussed later on in the report.
Industry Analysis
It involves a comprehensive analysis of the industry and its market segments. This section discusses the key developments that have taken place in the industry. It also identifies and analyzes the driving factors and challenges of the industry. A description of the regulatory structure tells us about the major regulatory bodies, laws and government policies.
Country Analysis
This section presents the key facts & figures of the country. It also discusses the political environment and the macroeconomic indicators. It analyzes government stability and economic growth of the country.
Competitor Assessment
This section compares the major competitors in the industry. The Competitors At-a-Glance is aimed at giving an overview of the competitive landscape in the industry.
Company Profiles
The major companies are profiled in this section. For each company, business description is given followed by financial highlights and recent developments.
Industry Outlook
This section presents the outlook of the industry. The analyst opinion and projections help us in evaluating the future of the industry. It gives an insight into the investment opportunities present in the sector.
Contents:
1. Industry Snapshot
1.1 Industry Definition
1.2 SIC Classification
1.3 Market Overview
1.4 Market Segments
2. Industry Analysis
2.1 Industry Developments
2.2 Regulatory Structure
2.3 Market Drivers
2.4 Key Issues
3. Country Analysis
3.1 Key Facts
3.2 Political Environment
3.3 Macro-economic Indicators
4. Competitor Assessment
4.1 Competitive Scenario
4.2 Competitors At-a-Glance
4.3 Sales and Earnings Analysis
5. Company Profiles
5.1 Business Overview
5.2 Key Financials
5.3 Significant Developments
6. Industry Outlook
6.1 Estimates
6.2 Analyst Opinion
Tables/Charts
1. SIC Codes
2. Country-Key Facts
3. Macro-economic Indicators
4. Competitors At-a-Glance
5. Significant Developments (for each company)
6. Market Value/Growth Rate
7. Segmentation Chart
8. Sales Comparison
9. Earnings Comparison
10.Industry Estimates
Source: Research and Markets Ltd.
Monday, November 12, 2007
Chinese Cosmetics Industry
Cosmetic Procedures
The company below advice people what to do and who to do better for choosing a surgery. The company advice specially women about the reduction adn augmentation of breast. Became a most in our days women all over the world are wondering at least one time in their live what would be if............? yes, if they had a different breast....so.....
PlasticSurgeryResource.com Press Release:
With more than 16 million Americans electing to undergo some form of cosmetic work each year, PlasticSurgeryResource.comserves to provide multiple levels of data on each procedure while tracking the latest developments in the field of cosmetic medicine.
Relying on a full staff of writers and researchers, PlasticSurgeryResource.com has compiled material and articles on such popular procedures as breast augmentation and reduction, tummy tucks, gastric bypass, liposuction, rhinoplasty, face lifts, and Botox injections. Each article provides a full outline of what a candidate for the procedure can expect at each stage of the process. The text includes valuable safety and health information to enable that person to make the best and most informed decision possible and includes commentary on potential costs and insurance coverage.
"There's no longer a societal stigma attached to seeking cosmetic work," said Jon Davidson CEO. "It's very simple. People want to look as good as they feel. Plastic surgery and other methods like Botox aren't just for the rich and famous any more, but they do represent a big investment and we want to help people understand what they're getting, how the work will be done, and what they can expect afterwards."
In frank articles like, "Avoiding Cosmetic Surgery Buyer's Remorse,"
PlasticSurgeryResource.com discusses the most essential step in seeking any cosmetic work -- realistic expectations. For instance, many people mistakenly believe that liposuction is a technique used for weight loss when in actuality it is effective for body contouring only. The procedure is a good option only for those people who have pockets of fat that have proven resistant to improvement by either diet or exercise.
Breast enlargement or augmentation, often the butt of celebrity gossip and jokes, is a serious procedure performed more than 300,000 times a year for a wide variety of reasons. Not only is the procedure a means by which small breasted women can improve the shape and texture of their bust line, the surgery can also reconstruct tissue destroyed in traumatic accidents or as a result of medical necessity. It is a highly refined procedure conducted routinely with great safety, but one about which many myths are circulated.
"You hear all kinds of plastic surgery horror stories," said Jon Davidson, CEO. "Exploding breast implants, death by liposuction, noses that fall off after rhinoplasty. We want our readers to understand that any procedure can carry a potential for risk, but we also want to free them from the fears that those kind of urban myths cause. Our concentration is always on accurate, factual, useful data."
PlasticSurgeryResource.com is a well-constructed, encyclopedic site. Major topics are accessed via a left-side menu list with news updates and articles available in boxes on the right or from a top menu bar. Note that using the information on PlasticSurgeryResource.com does not imply the establishment of a doctor / patient relationship. The information is provided for research purposes only and a complete consultation with a qualified cosmetic surgeon is essential before undergoing any procedure.
Summary
PlasticSurgeryResource.com, a news and cosmetic procedure website, provides in-depth information on top surgeries and treatments including breast augmentation, liposuction, rhinoplasty, and Botox injections as well as covering up-to-date developments in the field. The site is intended to serve as a factual resource for individuals considering a wide range of cosmetic procedure options.
Source: PlasticSurgeryResource.com
Wednesday, November 7, 2007
Men Underwear in Guinness
"Worlds Largest pair of men's underwear" is believed to be an Australian underwear company product .
Press release:
In an effort to secure a position in the GuinnessWorld Records book, aussieBum will unveil what is believed to be the "WorldsLargest pair of men's underwear".
Measuring in at 15.5 metres wide and 11 metres high, with a waistcircumference of 32 metres, the mammoth pair of undies is the size of thefront of a three-storey building. It includes 300 metres of fabric, 500 metresof wide-width elastic, 5000 metres of cotton and a 1.5 x 6 metre logo. The giant underpants weigh a whopping 180 kg.
The aussieBum World's Biggest Undies have been built with the help ofaussieBum's long term business partner, Italian firm Eurojersey, a major namein the international textiles industry. Eurojersey put its faith into theproject by generously donating 300 metres of Sensitive(R) fabric. Theincredibly soft, light and easy-to-handle nature of the Sensitive(R) fabrichelped aussieBum achieve this challenge.
Click on the following links to view some behind-the-scenes footage ofthe production of the undies:
The underwear will be unveiled in the world-famous Royal Botanic Gardens,overlooking the Sydney Harbour, with the Opera House and the Sydney HarbourBridge as a backdrop.
Date: Thursday November 8 - Guinness World Records Day!
Time: 10.00am sharp
Venue: Sydney Harbour - Royal Botanic Gardens
Fleet steps at Mrs Macquarie's Chair
Source: CNW Group
Adidas 2008
In spring/summer ’08 adidas takes yoga beyond its spiritual roots and shows in its global campaign “Play Yoga” that yoga is a sport which helps athletes of all levels to get better at whatever sport they do. The face of the integrated women’s campaign will be yoga professional Rainbeau Mars who takes first-rate and internationally known athletes such as Laila Ali or Stefanie Graf as well as 100m freestyle world record holder Britta Steffen and Tae-Kwan-Do standout Iridia Salazar on a journey with yoga on a DVD available in selected adidas sports performance stores.
Product:
adilibria portrays the outstanding high-end collection of adidas women and offers functional yet stylish products. In apparel, soft touch and lightweight fabrics together with ‘up to the minute’ silhouettes in strong colors express the inspiration of yoga, like , for example, the adilibria Yoga Knit Capri and Yoga Tank. Highlight pieces in footwear comprise the Hatha Ballerina, a yoga-inspired style which comes with a beautifully matching and perfectly functional yoga sock, whereas the ‘LS MOVE’ features a seamless upper construction and a women-specific outsole design for optimal comfort and performance.
Clima 365 is a key concept for spring/summer 2008 with highly functional performance products across apparel, footwear and accessories. Here we use our leading technology ClimaCool® which ensures that apparel and footwear provide breathability and moisture management. This concept as well as stylish designs including 3-Stripe elements make the Clima 365 range the perfect choice for the next gym workout. Highlights in this season are the Clima 365 Gym Kick Pant and Image Top and the Clima LS Motion, a shoe specifically developed for cardio training exercises.
Another highlight concept within adidas women’s training is Fuse, a dance-inspired collection with a holistic concept of apparel, accessories and footwear dedicated to young, urban and dynamic women. Taking inspiration from dance, the line features feminine and sexy silhouettes, stretchable high performance fabrics and materials for superior comfort. Special dance shoes like the Efani or stylish products like the skirt or crop track top unite functionality, individuality and style.
In spring/summer 2008, technologies also play a key role within the women’s training range. Within TECHFIT™ adidas continues to develop an industry leading performance product concept to improve power, posture and balance not only in high performance sports but also for all mind and body activities. Compression fabrics and TPU power bands as well as seamless cuts promise functionality and comfort without compromising on feminine style for the next power yoga workout.
The new adidas women spring/summer collection will be launched globally in January 2008 and will be available in several department stores worldwide including the adidas Sport Performance concept stores. Price points vary from Euro 35 (apparel) to Euro 120 (footwear) for adilibria and from Euro 25 (apparel) to Euro 90 (footwear) for Fuse and Clima 365/ adidas
Puma Q3 results
Puma announced yesterday company's results for 3rd quarter of 2007. The company 
talked about profit, sales, EBIT, EPS, lincesed business and more...
Wanna know the Puma results? Read below:
Puma Press Release:
Highlights Q3
• Consolidated sales at € 670 million
• Strong gross profit margin at 53%
• EBIT reached € 124 million, up versus last year
• EPS at € 5.56 versus € 5.41 Highlights First Nine Months
• Global brand sales increase 4% currency adjusted
• Consolidated sales up more than 3% currency adjusted
• Gross profit margin above 52%
• EBIT at € 320 million, representing 17% of sales
• EPS at € 14.40 compared to € 14.36 Outlook 2007
• Good improvements in orders: up more than 8% currency adjusted
• Management reconfirms sales and earnings guidance for FY 2007 Sales and Earnings Development
Global Puma brand sales increase 4% In Q3, PUMA’s branded sales, which include consolidated sales and license sales, reported € 753.4 million, a slight decline of 0.6% on a currency neutral basis. During the nine months period ending September, global Puma brand sales increased 3.8% to € 2,137.4 million. Like-for-like, Puma Footwear sales increased 1.5% to € 1,177.6 million, Puma Apparel rose by 5.9% to € 759.2 million and Puma Accessories improved by 10.1% to € 200.5 million.
Licensed business up almost 8%
The licensed business decreased slightly in Q3 by 1.1% currency adjusted to € 83.0 million, mainly due to the announced expiration of the Korean license at year-end 2007. Year-to-date, licensed sales increased by 7.7% to € 268.3 million. Based on the licensed turnover a royalty and commission income of € 7.6 million or € 26.1 million respectively was realized, representing a gross yield of 9.2% on licensed sales in the quarter and 9.7% year-to-date.
Consolidated sales up more than 3%
Due to the early shipments in June (as reported with the Q2 release), consolidated Puma sales were slightly down at 0.5% currency adjusted totaling € 670.4 million in Q3. By segments, Puma Footwear decreased 6.9% to € 376.3 million, Puma Apparel was up 8.7% to € 246.3 million and Puma Accessories improved 10.6% to € 47.8 million. Sales after nine months were up 3.2% currency adjusted to € 1,869.0 million. In total, Puma Footwear improved 1.0% to € 1,110.7 million, Puma Apparel 6.8% to € 632.6 million and Puma Accessories 6.3% to € 125.7 million.
Gross Puma profit margin above 52% In Q3, gross profit margin increased by strong 270 basis points reaching 53.0% compared to 50.4% last year. For the nine months period gross profit margin was a favorable 52.5% compared to 51.4%. Puma Footwear margin increased from 51.2% to 52.3%, Puma Apparel margin from 51.2% to 52.5%, and Puma Accessories stood with 53.9% almost flat on last year’s level.
SG&A
In absolute amounts, SG&A expenses were flat in Q3 but increased 1.8% after nine months totaling € 228.1 million and € 656.0 million respectively. As a percentage of sales, the cost ratio for Puma increased from 32.6% to 34.0% during Q3 and from 34.1% to 35.1% after nine months.
For the nine months period, marketing/retail expenses increased 0.7% and accounted for € 314.8 million or 16.8% of sales versus € 312.6 million or 16.6% last year. Puma's product development and design expenses grew 8.1% to € 43.0 million representing 2.3% of sales, a slight increase of 20 basis points. Other selling, general and administrative expenses were up 2.2% to € 298.2 million, or from 15.5% to 16.0% of sales.
Puma EBIT at € 320 million EBIT in Q3 developed stronger than sales leading the EBIT margin up from 17.6% to 18.5%. In absolute terms, Puma EBIT increased 0.6% to € 123.8 million. Puma EBIT accumulated over the nine months period, amounts to € 319.7 million versus € 324.6 million, representing an almost flat operational margin of 17.1%.
Taking into account an interest result of € 3.7 million in Q3 and € 8.5 million after nine months, pre-tax profit was up by 1.8% to € 127.5 million in the quarter and down by 0.8% to € 328.2 million year-to-date. The tax ratio after nine months was 29.0% therefore on last year’ level.
Puma earnings per share Net earnings in Q3 reached € 89.1 million versus € 87.1 million and € 230.8 million compared to € 230.3 million after nine months. Hence, the net return improved from 12.5% to 13.3% and from 12.2% to 12.3% respectively.
Puma earnings per share increased by 2.7% to € 5.56 in Q3. Year-to-date earnings per share totaled to € 14.40 compared to € 14.36. Diluted earnings per share were calculated at € 5.57 (€ 5.39) and € 14.39 (€ 14.27) respectively. Net Assets and Financial Position
Equity Total assets grew by 14.2% to € 1,955.1 million as of September 30, 2007. The equity ratio stood at 60.0% compared to 60.8% last year.
The Puma company has not bought back any shares during the last quarter and has currently no treasury stocks on its balance sheet. Hence, share capital consists of 16,027,464 shares end of September. The Puma average number of outstanding shares for the nine months period calculates to 16,027,289.
A resolution adopted by the Annual General Meeting authorizes the company to purchase up to ten percent of the share capital until September 1, 2008.
Working capital As expected, inventory growth was further reduced and is now up by 8.9% to € 368.2 million versus a growth of 17% end of June. Trade receivables of € 502.0 million are on last year’s level and almost in line with sales development. Total working capital at the end of September improved 2.1% and totaled € 502.2 million compared to € 513.0 million last year.
Capex/Cashflow Capex was € 61.5 million versus € 124.6 million, of which € 4.9 million versus € 73.8 million is related to acquisitions. Free Cashflow amounts to € 149.4 million compared to € -56.3 million last year or € 154.3 million versus € 17.4 million excluding acquisition costs and marks a strong improvement versus last years cash generation.
Strong improvement in net cash position Cash at the end of September increased from € 404.1 million to € 532.5 million. Bank debts grew from € 66.9 million to € 69.3 million. As a result, the net cash position improved strongly from € 337.2 million to € 463.2 million year over year, due to the positive cashflow.
Regional Development
The Puma EMEA region reported sales of € 376.5 million in Q3, a currency adjusted increase of 1.1%. Taking the early shipments of June into account, sales would have been up in mid single digits for the quarter. Year-to-date, sales increased 5.5% and totalled € 1,020.2 million. Gross profit margin year-to-date reached 54.5% compared to 54.2% last year. The order book end of September was up 12.4% to € 580.5 million. This reflects a significant improvement versus existing orders end of June 2007.
Puma sales in the Americas were down 8.8% currency adjusted reaching € 166.7 million in Q3. During the nine months period sales declined by 4.7% to € 486.4 million, while the gross profit margin improved 290 basis points reaching 49.7%. Orders on hand end of September were down 8.4% to € 237.8 million. As expected, sales in the US market were down 9.7% in Q3 and 10.1% after nine months. This is caused by a continuous moderating environment in the US mall-based business. However, due to the decline of the key-account ratio the gross profit margin increased significantly by more than 500 basis points. As of September 30, 2007 orders for the US decreased 23.5% to $ 187.5 million, mainly due to the mall-based retailers.
In the Asia/Pacific region, sales improved 7.1% to € 127.2 million in Q3 and by 8.6% to € 362.4 million year-to-date. The gross profit margin reached 50.7% versus 50.6% last year. Orders on hand were up 19.1% and totaled € 247.2 million. Outlook 2007 Orders up more than 8% currency adjusted Total orders on hand as of September increased 8.3% currency adjusted totaling € 1,065.5 million and representing significant improvements versus end of June 2007. The orders are mainly for deliveries scheduled for Q4 2007 as well as Q1 2008. In terms of product segments, Footwear orders are up by 3.2% (currency adjusted) to € 659.7 million, Apparel by 19.6% to € 345.4 million and Accessories by 8.5% to € 60.4 million.
Management reconfirms sales and earnings guidance Management confirms sales and earnings guidance for FY 2007. In terms of sales, growth is expected to be in the low single-digits on a currency neutral basis. However, gross profit margin should come in better than anticipated but compensated by a higher cost ratio. Hence, EBIT should almost develop in-line with sales providing an EBIT margin nearly on last year’s level. Tax rate is estimated at or around 29%.
Jochen Zeitz, CEO: "Based on the positive momentum in our order backlog, we anticipate a solid finish to 2007 to achieve our full-year guidance."
Source: Puma
World Jewels free shipping
World Jewels also offers surprises on holiday season. World Jewels announced today new design for jewels everu week during the holiday season. World Jewels propose very beautiful gift jewels at good prices.
World Jewels Press Release:
World Jewels, the leading online jewelry store, has announced it will be offering new jewelry designs each week and free FedEx shipping on all jewelry orders for the holiday season.
Because the holidays are the peak season for engagement ring and other gift jewelry sales, it can be hard to find the exact design you're looking for within your price range," said Allen Rashtian, owner of World Jewels. "In our dedication to give our customers the best selection at the lowest prices we will be launching new jewelry designs each week and offering free FedEx shipping on all jewelry orders for the holiday season."
The new jewelry designs will include diamond engagement rings, stud earrings, wedding bands and more. World Jewels has debuted a new TV commercial to celebrate the event.
"We are very excited about this event," said Rashtian. "Our specialized, fine jewelry is already 30-50% less expensive than buying offline, and now we are saving our customers even more money with free shipping."
To speak with a trained professional waiting to answer any questions or help you find that perfect jewelry gift call 888-967-5353 or visit www.worldjewels.com. Use coupon code 546321 for 5% off orders.
About World Jewels:
World Jewels purchases and imports the highest quality diamonds, gold and silver from around the world. They are one of the only online jewelry stores that manufacture their own jewelry in 14k gold, 18k gold and platinum. World Jewels specializes in semi-mounts for engagement rings, solitaire rings, wedding bands and sets, bracelets, earrings, necklaces and pendants. They also carry a wide selection of precious gem stones in different sizes and shapes, loose or set in 14k/18k gold or platinum mountings.
Source: World Jewels
Tuesday, November 6, 2007
Frommer's Luggage
Frommer's Luggage Press Release:
Now a new line of luggage bearing the Frommer name promises to be equal in stature to the legendary travel guru, Arthur Frommer, and his best selling Frommer’s® Travel Guides.Each piece in the new Frommer’s Luggage line captures the excitement and anticipation of traveling while delivering all the practical details necessary for maximum comfort. All travelers can rely on Frommer’s lightweight luggage to deliver durability, ease of handling, and sophisticated good looks through all their adventures.
Frommer’s Luggage utilizes a patent-pending fiberglass frame construction for pieces that are up to 40 percent lighter than other comparable luggage available on the market today.
The rugged polyester fabric withstands rough handling and all weather conditions, while the fully-lined interior features webbed tie-down straps for organizing packed clothes and mesh pockets for personal items. In addition, the lid has a zip-out “suiter” panel, cinch strap for hanging garments, two tie-downs straps, and a zippered mesh pocket. Uprights also include a wet pack.
For extra versatility, each piece of Frommer’s Luggage comes with a detachable “add-a-bag” strap for carrying extra bags “hands-free.” Travelers will also appreciate the front panel design that includes two packing pockets and the trolley uprights that expand two inches for extra packing capacity as well as the lockable self-repairing nylon coil zippers on the main opening.
Equally impressive and highly reflective of the Frommer’s approach to traveling are the many details engineered in the luggage for ultimate ease of handling. Some of the added features that make Frommer’s Luggage more convenient for travelers are:
Protected Velocity™ inline skate wheels
One–button operation locking trolley handle system
A zippered back pocket with integrated ID tag on all uprights
Top and side “comfort” carrying handles
Molded polypropylene curb guards and kickplate
Available in classic black and dashing burgundy, the Frommer’s luggage collection features six pieces that are designed to meet common traveling needs: a personal bag, trolley tote and garment bag, as well as expandable suiter trolleys in 21", 25" and 29".
Frommer’s Luggage is now available for purchase on eBags.com and other online retailers. Individual pieces in the collection range at a promo retail price of $29.99 to $119.99.
Source: Frommer's Luggage
HUGO BOSS 3Q 2007
HUGO BOSS increase sales from the prior-year period Q1 -Q3. Want to see the evolution of Hugo Buss in 2007? Did you knew that the Hugo Boss group developped dinamically in this last year?
-- Currency-adjusted sales rise by 12%, by 9% in euros
-- Net income improves by 16%BOSS Womenswear, own retail business, and shoes and leather accessories continue to drive growth
In the first nine months of the current fiscal year, the HUGO BOSS fashion group increased its sales by 9% (currency-adjusted: 12%) to EUR 1,328 million from the prior-year period (Q1-Q3 2006: EUR 1,216 million).
BOSS Womenswear made an especially strong contribution to the growth in sales with a 32% increase (Q1-Q3 2007: EUR 166 million, Q1-Q3 2006: EUR 127 million). In addition, the Group's own retail business continued to develop very dynamically, with a 26% increase in sales (Q1-Q3 2007: EUR 165 million, Q1-Q3 2006: EUR 131 million). The shoe and leather accessories collections also did very well, posting growth of 17% (Q1-Q3 2007: EUR 147 million, Q1-Q3 2006: EUR 126 million).
In Europe, sales of the HUGO BOSS Group rose 10% in the first three quarters of 2007, up from EUR 863 million to EUR 945 million. Growth in Germany continued at a steady rate of 4% (Q1-Q3 2007: EUR 288 million, Q1-Q3 2006: EUR 278 million).
Sales in the USA trended very favorably in the first nine months of 2007, rising by 11% (currency-adjusted: 20%) to EUR 161 million (Q1-Q3 2006: EUR 146 million).
In Asia/other regions, sales increased by 6% in Group currency in the first three quarters of the year 2007 (currency-adjusted: 12%), up from EUR 119 million to EUR 126 million. The growth was primarily a result of the significant rise in sales in China (up 22%, currency-adjusted: 33%; Q1-Q3 2007: EUR 34 million, Q1-Q3 2006: EUR 28 million).
The royalties business performed very favorably in the past three quarters, with sales increasing by 13% from the prior-year period to a total of EUR 32 million (Q1-Q3 2006: EUR 28 million). The increase was driven by the successful launch of the new eyewear and watches collections and the continued expansion of the fragrances business with the two fragrances "HUGO XX" for women and "HUGO XY" for men.
In the first nine months of 2007, earnings before interest and taxes (EBIT) improved by 16% to EUR 218 million year on year (Q1-Q3 2006: EUR 188 million). In the same period, earnings before taxes rose 14% from the prior-year period to EUR 212 million (Q1-Q3 2006: EUR 186 million). Net income climbed 16% to EUR 153 million (Q1-Q3 2006: EUR 133 million).
Cash flow improved by 24% in the first three quarters of 2007, up from EUR 173 million to EUR 215 million. The free cash flow before dividends was below the prior-year period at EUR 11 million (Q1-Q3 2006: EUR 21 million).
"The consistent implementation of our strategic alignment has made us one of the most successful international fashion and lifestyle groups in the past few years. In the high-end segment of the fashion market, we are efficient and future-focused, and we will end fiscal 2007 with record performance," comments Dr. Bruno Sälzer, Chairman of the Managing Board of HUGO BOSS AG.
For the year 2007 as a whole, the Managing Board of HUGO BOSS AG anticipates an increase of 10-12% for currency-adjusted sales and a 12-15% rise for earnings before taxes. The Managing Board is also projecting growth in sales and earnings for 2008.
Monday, November 5, 2007
2008 Mercedes Lifestyle Collection
All companies try to propose for the holiday season gift ideas using their porducts. This time we can find some ideas coming from Mercedes Benz who propose us accessories for cars studded with genuine Swarovski crystals in Lifestyle Collection 2008.
Mercedes Press Release:
Stuttgart – The Lifestyle Collection 2008 adds an extra sparkle to the Mercedes-Benz star. Several of the personal accessories in the range are studded with genuine Swarovski crystals for an exclusive finishing touch, while refined materials and expressive styles ensure a quality look throughout. Several of the Mercedes Lifestyle products were specially devel
oped to echo the separate Classic, Elegance and Avantgarde design and equipment lines found in the car range. The range of Mercedes-Benz genuine accessories for cars is also packed with seasonal gift ideas.
Design brings a company’s brand values to life: as the current Mercedes Lifestyle Collection 2008 from Mercedes-Benz Accessories GmbH demonstrates with an exclusive selection of watches, pens, sunglasses, fashion products, travel items, model cars, gift ideas and sports equipment.
The attention to detail is evident in, for example, the extensive selection of watches. Some of the intricately designed women’s watches here feature finely cut Swarovski crystals, which add sparkle and glamour. Elsewhere, rhinestone details catch the light – it’s not just the name of the "Las Vegas" key ring that recalls the glitter of that UScity. The unisex satin baseball cap is also designed to impress: metallic, shimmering lurex yarns and the silver embroidered emblem on the front create an unmistakable look, and the special colour – "champagne" – adds a hint of luxury.
The stylish elegance and impressive functionality of the Mercedes Lifestyle Collection 2008 continue in the selection of high-quality pens. The special appeal here lies in the various contrasts. The fountain pen and rollerball, for example, are all about the effective combination of black and gleaming silver. The ballpoint pen offers further colour variants – elegant rosé for women or exclusive chrome for men.
The perfect accessory for every design and equipment line
Various products within the collection are designed to reflect the three Mercedes-Benz design and equipment lines – Classic, Elegance and Avantgarde – echoing their typical colour schemes and forms. A range of items in timeless black was created for tradition and quality-
conscious Classic fans. The Elegance concept – a perfect combination of high-quality materials and select details – is reflected, among other things, by the warm brown tone of the collection. The Avantgarde philosophy, shaped by values such as dynamism, comfort and luxury, is reflected in a series of Lifestyle items in sporty red and stylish champagne.
Basic items for female Classic fans include a women’s fashion watch, which has a black leather strap and a dial studded with Swarovski crystals, a cashmere pullover in the same colour and a coordinating silk scarf. These are complemented by eye-catching, timeless yet contemporary leather accessories – a handbag, a cosmetics bag, a wallet and a belt. In the men’s range the tone is set by a fashionable striped wool/cashmere scarf and a pullover in merino/pure new wool. There are also practical leather business bags – the perfect accessories for work, with numerous compartments, a mobile-phone pocket and a special sleeve for attaching to the handle of an upright suitcase.
The Elegance and Avantgarde lines are equally diverse, each with its own individual styling. Both also include a colour-coordinating women’s watch, studded with Swarovski crystals, a sportily elegant men’s suede jacket and attractive accessories. 
Function and fashion
Other items from the current Mercedes Lifestyle Collection 2008 can be combined with the individual lines. Here the specific use of colours plays a key role. The black 2-in-1 jacket, for example, is ideal for Classic fans. With a reversible jacket inside, this flexible item is ideal for any weather and any situation.For female Elegance and Avantgarde fans there is a highly contemporary short leather coat in beige. And a coordinating women’s luggage edition, exclusively for Mercedes-Benz by Samsonite: the champagne-coloured vanity case conveniently slots on top of the small upright case – an elegant and functional wheeled suitcase measuring 40 by 55 by 22 centimetres, a practical size, designed to make the most of every journey.
Big fun for little people 
There’s plenty for the next generation in the new Mercedes-Benz Lifestyle Collection 2008 too. The traffic signs and traffic light offer a fun way to learn about road safety. And for those who are keen to sit behind the wheel there’s the Bobby Benz SLK 55 AMG, which mirrors its larger counterpart. This sporty single-seater, from renowned manufacturer BIG, features a sports steering wheel, wheels which echo the aluminium counterparts on the original and two circular instruments. Books of exciting adventure stories, a colouring book, a jigsaw and accessories for kindergarten, school and home round off the range.
Gift ideas from the accessories range
The range of tailor-made accessories for all Mercedes-Benz car models is packed with gift ideas – including plenty for this colder time of year. Mercedes-Benz Accessories Gmb
H offers tailor-made solutions for the safe, convenient transport of valuable sports equipment such as snowboards, skis, sticks or boots. The multifunctional Alustyle carrier system allows the ski and snowboard rack, specially tailored to the basic carrier bars, to be fitted quickly and easily. A wide variety of loading variants extends from two pairs of skis and two snowboards to up to six pairs of skis without sticks. The rack systems are tested to strict Mercedes-Benz standards. They can also be locked to protect them against theft.
If there are only two pairs of skis to transport, they can be carried securely and cleanly inside the vehicle in a ski bag. With straps for carrying and for securing, the bag can be anchored to the load-securing rings in the load compartment.
Source: Mercedes
CosmoGIRL launch CG !Concierge
CosmoGIRL Magazine announced a new service that will allow shoppers to reserve products and pick them up at their favorite retailer. The programm will start online on November, 22, 2007.
NearbyNow Press Release
CosmoGIRL! Magazine, the number one selling teen magazine at newsstands, today announced CosmoGirl!Concierge, a new advertising program that highlights hot new items and trends, and links teen shoppers directly to local shopping malls selling those products. The service features a new technology from NearbyNow, Inc., that allows shoppers to reserve products and pick them up at their favorite retailer. CosmoGirl! Concierge will launch in the December/January 2008 issue of CosmoGIRL!.
"Research has shown that teens first look through magazines for shopping inspiration and then go online for more information on specific products before heading to the mall with friends," says Kristine Welker, VP/Publisher of CosmoGIRL!. "CosmoGirl! Concierge provides an exclusive service to our readers and advertisers, offering the ultimate reader-to-retail connection."
The CosmoGirl! Concierge program goes live online November 22nd, 2007 and will appear across three platforms: print, online and mobile:
-- Products and trends will be featured in the Cosmo Girl! Concierge section of
CosmoGIRL! magazine, directing readers to www.nearbynow.com/ComsoGIRL to
reserve items and arrange pick-up.
-- On www.nearbynow.com/ComsoGIRL, shoppers choose their desired
product(s), and input their city and shopping mall. NearbyNow will verify
availability and reserve the item(s).
-- Shoppers can also text NEARBY (632729) from their mobile phones to
search for CosmoGirl! Concierge products.
Advertisers and products featured in CosmoGirl! Concierge includes Givenchy®, Soda Shoes®, Ubisoft®, Anne Michelle® Shoes, and Hannah Montana® Video Games.
"Our technology is designed to make shopping at your local mall as easy as possible," said Scott Dunlap, CEO of NearbyNow. "Now you can head to the mall knowing that the item you want will be there, in the size and color you need. We have seen significant use of our service by young, fashion-conscious women. The partnership with CosmoGIRL! is a perfect fit for us and we are very excited to be working with the magazine."
Retailers and brands alike have found that NearbyNow's service provides a valuable advertising venue for reaching those "high intent to buy" shoppers, and to drive in-store sales. Often referred to as the "Google of shopping malls," NearbyNow makes it easy to search for any product, brand, or sale at over 200 malls in over 130 cities across the US using the Internet or mobile phones. The ability to immediately target consumers in the 48 hours prior to purchase and drive consumers directly into stores is a powerful innovation that can naturally extend traditional print, TV, and search advertising. According to Forrester Research, the Internet will influence more than $1.1 trillion in in-store sales by 2011.
About CosmoGIRL!
CosmoGIRL! empowers and inspires young women to be leaders in all aspects of their lives. From setting the latest trends to standing up for what they believe in, our readers were Born To Lead. CosmoGIRL! publishes ten issues annually, as well as CosmoGIRL! Prom. Teens can also interact with the brand on the digital front, with Cosmogirl.com and CosmoGIRL! mobile (m.cosmogirl.com).
The magazine is published by Hearst Magazines, a unit of Hearst Corporation (www.hearst.com) and one of the world's largest publishers of monthly magazines, with nearly 200 editions around the world, including 19 U.S. titles and 20 magazines in the United Kingdom, published through its wholly owned subsidiary, The National Magazine Company Limited. Hearst reaches more adults than any other publisher of monthly magazines (74.1 million total adults, according to MRI, spring 07).
About NearbyNow, Inc.
NearbyNow, Inc. provides a unique online service that allows consumers to search all products, brands, and sales currently available at local shopping centers using the Internet or mobile phones. Working with shopping centers and retailers across the United States, NearbyNow enables consumers to easily access local information both before and during their shopping trips. The company also creates an efficient marketing tool for retailers to target nearby consumers, helping to drive sales by turning online shoppers into in-store buyers. NearbyNow is headquartered in Los Altos, CA.
Source: NearbyNow