KARL LAGERFELD SAS Signs Global Eyewear License Agreement With Marchon Eyewear, Inc

Starting January 2008 KARL LAGERFELD SAS and Marchon Eyewear will make public a new collection of sunwear glasses while in April 2008 will appear a new collection of eyewear. Experts confirm that the collections will be sophisticated and will have a distinctive style.

KARL LAGERFELD SAS Press Release:

KARL LAGERFELD SAS announced today a
strategic licensing alliance with Marchon Eyewear, Inc., to create KARL
LAGERFELD men's and women's eyewear starting with the 2008 collection. The
agreement will give Marchon, one of the most prominent eyewear companies,
the exclusive worldwide license to design, manufacture and distribute both
the sun and ophthalmic collections for the KARL LAGERFELD eyewear line.
"Dark glasses are like portable eye shadow and the world looks more
beautiful through tinted glasses. Everybody looks 10 years younger," states
Karl Lagerfeld. "That is why I wear dark glasses always."

"It is with great pleasure that we announce the launch of the eyewear
collection by legendary designer, Karl Lagerfeld. His influential style and
distinctive designs will be offered in both sun and optical frames," said
Al Berg, President and CEO, Marchon Eyewear, Inc. "The exclusive KARL
LAGERFELD brand will complement Marchon's expanding global portfolio."

The new collection has been developed in collaboration with Karl
Lagerfeld and the design duo Christian Roth and Eric Domege, who are
supporting Marchon on this exciting launch. The design and palette will
reflect the spirit and sophistication of the KARL LAGERFELD brand. The
sunwear collection will debut at retail in January 2008 and the eyewear
collection in April 2008.

Both collections will be sold worldwide in select department stores and
specialty stores.

About KARL LAGERFELD SAS

KARL LAGERFELD SAS and its affiliates design, source and market the
internationally acclaimed signature ready-to-wear collection KARL
LAGERFELD, a high end luxury collection which is designed and shown in
Paris; in addition to the contemporary men's and women's denim collection K
KARL LAGERFELD. The Company also offers an array of related accessories
through strategic licensing agreements. The Company's products can be found
in boutique specialty stores and department stores worldwide.

Marchon Eyewear, Inc.

Marchon Eyewear, Inc. is one of the world's largest manufacturers and
distributors of fashion and technologically advanced eyewear and sunwear.
The company has a balanced and impressive range of collections with
patented products and world-famous brands including Calvin Klein, ck Calvin
Klein, COACH, Emilio Pucci, FENDI, Michael Kors Collection, Nautica, Nike
and Sean John. Headquartered in New York, Marchon Eyewear, Inc. markets and
distributes its products globally with regional headquarters in Amsterdam,
Hong Kong and Tokyo and sales offices serving customers in a network of
over 80 countries. Production facilities are located in Italy, Japan and
other countries, allowing maximum flexibility.

Source: KARL LAGERFELD SAS