Tuesday, October 30, 2007

J. Jill styling secrets

J. Jill a national specialty retailer expresses the woman's need for clothes capturing the current fashion trends. J. Jill reveals a few styling secrets

Press Release:

From an artist's perspective, layering is a bit like creating a sculpture in the round, but with moving parts and a mind of its own. Recognizing this, J. Jill offers a selection of light, fluid layers that easily mold to a 35+ woman's contours without the weight of clay or inflexible heft of steel. From the essential underlayer to soft shirtings, simple vests, thirsty sweaters and more, J.Jill's choices for layering capture current fashion trends while expressing this woman's need for clothes that readily adapt to a changing thermostat ... inside, outside and sometimes within.

While similar to sculpture, layering doesn't require a potter's wheel or degree in art history. According to J. Jill, it's a mixture of art basics (easy shapes, blended colors) and simple math (plus one, minus one equation). Here are a few styling secrets from J. Jill:

-- With the exception of outerwear, layers should be light, not heavy. Fabrics should be soft and comfortable against the skin. A few examples this fall include cotton pincord, tumbled corduroy, ribbed cotton, cashmere, washable velvet and J. Jill's cozy yarn (a super soft blend of polyester and nylon).

-- Each layer should stand on its own. Having the ability to add or subtract a layer is essential. Best to make sure each layer is in good condition and fits you properly.

-- Choose styles that go on and off with ease - e.g., cardigans, oversized tunics, deep V-neck sweaters and vests are stylish and practical options.

-- Follow the light in, heavy out rule of thumb. For the smoothest look, start with a base layer or foundation piece that gently hugs the body - i.e., stretchy cami, tank or tee. Base layer should be lighter and fit closer to the body than outer layers. A shelf bra cami is the ultimate underlayer. J. Jill offers camis year-round in shades that blend perfectly with seasonal deliveries.

-- Look for layers that reveal a well-placed glimpse below. Layering is all about providing a peek at other layers, not covering them up. Looks that juxtapose varying necklines and lengths work well - e.g. scoop tank under a deep V; hip grazing menswear vest over a tunic-style shirt.

-- As you layer up, avoid the appearance of bulk by choosing styling details that deflect attention from any figure concerns - e.g., deep V necklines elongate the neck and bust line; tonal and monochromatic blends from shoulder to hem help create the illusion of height; asymmetrical details and off-centered gathers subtly capture the eye; a contoured belt with a distinctive buckle celebrates the waist.

-- When traveling, consider layers that are versatile and easy to carry.
A white t, for instance, is the perfect foil if you find yourself caught in an unexpected heat wave or cold front. It also comes in handy should something spill on you in transit. Additionally, a cashmere cardigan or tunic doubles as a soft jacket and becomes a comforting blanket on long drafty flights. Of course, the real key to traveling in style starts with the right fabric. Choose a "smart" synthetic blend that drapes beautifully, resists wrinkles and is machine washable in shapes that are fluid and versatile. Made of rayon and Lycra(R) spandex, J. Jill's Wearever Collection was designed with savvy road warriors in mind - the pieces mix, match and layer with pack-to-back ease.

About J. Jill

Established in 1987 as DM Management, J. Jill is a national specialty retailer, cataloger and e-tailer of women's clothing and accessories with over 250 stores throughout the U.S. J. Jill became a wholly owned subsidiary of The Talbots, Inc. in May 2006. J. Jill offers clothing service and a serene shopping environment for the 35+ woman who takes care of everyone else. J. Jill stores carry relaxed weekend wear and casual business attire in a spectrum of sizes. The clothes are marked by fluid lines, feel-good fabrics, artful styling details and a cohesive color palette culled from nature.
For more information, visit thetalbotsinc.com (corporate information) or jjill.com (online shopping site).

Source: PRNewswire

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